kitchenaid® artisan mini mixer
Mini Footprint. Epic Experience.
Global launch of the KitchenAid® Artisan Mini with seven ambassadors from around the world incorporating the Mini into their daily lives. Digital hub developed to house all videos, recipes, and social content.
VIDEO / DIGITAL / INFLUENCER PROGRAM / EXPERIENTIAL
Creative Directors: Madeleine Grandbois and Josh Beane
Production: Pulse Films
Director: Ben Lankester
Videographer: Eric Soboleski
Influencers: Julie Lee, Marissa Cox, Olivia Purvis, Patrick Janelle, Mandy Lee, Marta Greber, and Koentadi Hadinoto